“A critical component of any winning business is an HR function that improves business results. I highly recommend this book to HR and business leaders everywhere.”

William S. Allen, Senior VP, Group HR, AP Moller-Maersk AS, Copenhagen, Denmark


“Got business? This book does. By asking (and answering) the tough questions about HR relevance for line managers, shareholders, and customers, readers will clearly understand the why, how, and what of HR transformation.”

Rich Baird, Joint U.S. and Global Leader,  Advisory People and Change, PwC


“Wow, they have done it! Many HR shops need transformation but don’t have the answers. This book is the roadmap, answers the questions, provides the rationale, and describes how HR transformations should unfold. Read it, but better yet—do it!”
Richard W. Beatty, Rutgers University,  coauthor of The Differentiated Workforce


“A must read for an HR team that wants to add the most value to the business.”

Bob Bloss, HR Executive Vice President, Hallmark


“A thoughtful and practical guide that will help leaders navigate some of the most important decisions about building the HR organization of the future.”

John Boudreau, USC Marshall,  coauthor of Investing in People and Beyond HR


“Two bangs for your hard-earned buck. First, a very strong summary of the key tenets of the most important HR thinking. Second, highly practical practical examples of what to do and—even more importantly—what NOT to do when embarking upon transformation.”

Reg Bull, former Chief HR Officer, LG Electronics, Seoul, South Korea


“Dave Ulrich and his colleagues have, over the past two decades, fundamentally changed the way we view HR. This work will change the way we think about HR and what we do with it as we build lasting, competitive organizations in a complex environment.”

Ralph Christensen, author of Roadmap to Strategic HR and head of HR, LDS Church


“This practical, thoughtful, well-researched book provides priceless insights on the most pressing issue: how to effectively leverage people to deliver value amidst turmoil. In an economy anxious to weed out the weak, no HR executive can afford to miss this book.”
Bill Conaty, retired Senior VP HR, GE, Conaty Consulting LLC


“HR Transformation is refreshing. Ulrich, et al., have given us a clear vision of where the HR function ought to go next. The big ideas are presented in a straight- forward way to ensure HR is pointed in the right direction long after you’ve put down the book.”

David Creelman, CEO, Creelman Research


“The authors nail the seminal question in the first pages when they state that the biggest challenge for HR professionals is to ‘help their respective organizations succeed.’ Frankly, most leaders don’t care about HR, nor should they if HR doesn’t add value.”

Jac Fitz-Enz, CEO of Human Capital Source,  author of The ROI of Human Capital


“Based on knowledge, experience, research, and wisdom, the authors have produced an incredibly practical volume. The four case studies add to the richness and usefulness.”

Fred K. Foulkes, Director, HR Policy Institute,  Boston University


“This is an indispensable handbook for the HR leader looking to help the business succeed, a chronicle of the silent revolution taking place in some of the world’s leading HR functions, with systematic steps to transform the function and create real value.”
Diane J. Gherson, Vice President HR, Global Business Services and Recruitment, IBM


“Powerful, practical answers to the critical why, what, and how questions that fuel any high-impact HR transformation! A must-have map for any executive in turbulent times.”

Hal Gregersen, Professor of Leadership, INSEAD, and coauthor of It Starts with One


“A must-read for any HR leader looking to drive value and contribution to the business! This book is a practical guide for instituting complete organizational transformation, balancing theory, practice, and application in a no-nonsense, action-oriented way.”

Linda Hlavac, Senior VP, Human Resources, LexisNexis, US


“Good business books give you ideas; great books tell you what to do with them. HR Transformation integrates critical ideas with practical tools to answer the ‘so what do I actually do?’ question. Above all it starts where HR needs to start: with the business.”

Nick Holley, Director of the HR Centre of Excellence,  Henley Business School


“If more candidates for the largest HR positions in the world ‘had the horses’ to live up to the promise of the function outlined in this book, my job would be a lot easier. Thankfully, there is an increasing number of great HR leaders who get this stuff.”

Harold E Johnson, Korn/Ferry International,  Managing Director, Client Development


“It’s clear that five good thinkers spent a great deal of time debating the issues raised in this book, and then collaborated with colleagues to gather essential feed- back. This is a great guide with excellent case studies that make the theory come to life.”

Beverly Kaye, CEO/Founder, CSI, and coauthor of Love ’Em or Lose ’Em


“There has never been a better time for HR professionals to help business leaders. A great, compelling read that delivers an integrated, aligned, and innovative approach to transforming HR and thereby transforming the business.”

Stephen Kelly, Group HR Director, Logica


“In the past, these authors have changed the way people think about the roles, goals, and even the raison d’être of HR. Here, building on their previous work, they offer valuable, practical advice on transforming HR to bring maximum value to stakeholders.”

Steve Kerr, author of Reward Systems and former CLO of Goldman Sachs and GE


“This book is a must read for every HR professional. Its premise—that HR trans- formation is not about doing HR better, but rather building business success—is an appropriate challenge and wake up call for our function.”

Bob Landis, Senior VP of Personnel and Organization, Mars Chocolate


“HR Transformation has it right! It provides a great approach to use in transforming HR. Useful case studies as well as great ‘how to do it’ guidance.”

Edward E. Lawler, author of Achieving Excellence in Human Resources Management


 

“In these turbulent times we live in, HR Transformation has arrived just in time.  Human resources is being called upon to contribute to the business like never before and the RBL Group has provided a proven, practical roadmap to success.”

Keith Lawrence, Director Human Resources, P&G


“A distinctive guide for 21st-century HR leadership. HR Transformation shows how HR can help organizations succeed, combining a positive vision with practical tools, and truly raises the bar higher for all HR professionals.”

John Lynch, Senior VP, Human Resources, GE


“This book starts the journey to truly upgrade the HR profession. Against a back- drop of increased complexity, HR Transformation highlights the importance of HR connecting with business line managers, customers, and investors.”

Tony McCarthy, Chief of People and Organisational Effectiveness, British Airways


“In every profession, 20 percent of the people in that profession produce 80 percent of the great work. Reading this book will help move you into the 20 percent category for HR.”

Debbie McGrath, CEO, HR.com


“This book finally gives clarity to what ‘HR transformation’ really means. The core message: HR exists to grow the business! This is a primer for anyone serious about making HR relevant in today’s business.”

Paul McKinnon, Head of HR, Citigroup


“What a great contribution to HR thinking and performance! Not only does HR Transformation provide a practical and insightful step-by-step guide to HR redesign, it challenges us to rethink who we are, what we do, and why we do it. Essential reading.”

Heather Miles, General Manager, Group People, Westpac Banking Corporation


“A very insightful and practical handbook. It is a must for CEOs and business and HR managers who want to transform HR to maximize the tangible business results from their HR investments. I will buy several copies for the Nokia HR team.”

Hallstein Moerk, Executive VP of HR, Nokia


“Dave Ulrich has been a pioneer in leading HR practitioners to think, act, and be increasingly progressive in how we add value. He and his colleagues are now providing us a blueprint to transform HR.”

Moheet Nagrath, Global Human Resources Officer, The Procter & Gamble Company


“In these turbulent times we live in, HR Transformation has arrived just in time. Human resources is being called upon to contribute to the business like never before and the RBL Group has provided a proven, practical roadmap to success.”

Keith Lawrence, Director Human Resources, P&G


“A distinctive guide for 21st-century HR leadership. HR Transformation shows how HR can help organizations succeed, combining a positive vision with practical tools, and truly raises the bar higher for all HR professionals.”

John Lynch, Senior VP, Human Resources, GE


“This book starts the journey to truly upgrade the HR profession. Against a backdrop of increased complexity, HR Transformation highlights the importance of HR connecting with business line managers, customers, and investors.”

Tony McCarthy, Chief of People and Organisational Effectiveness, British Airways


“In every profession, 20 percent of the people in that profession produce 80 percent of the great work. Reading this book will help move you into the 20 percent category for HR.”

Debbie McGrath, CEO, HR.com


“This book finally gives clarity to what ‘HR transformation’ really means. The core message: HR exists to grow the business! This is a primer for anyone serious about making HR relevant in today’s business.”

Paul McKinnon, Head of HR, Citigroup


“What a great contribution to HR thinking and performance! Not only does HR Transformation provide a practical and insightful step-by-step guide to HR redesign, it challenges us to rethink who we are, what we do, and why we do it. Essential reading.”

Heather Miles, General Manager, Group People, Westpac Banking Corporation


“A very insightful and practical handbook. It is a must for CEOs and business and HR managers who want to transform HR to maximize the tangible business results from their HR investments. I will buy several copies for the Nokia HR team.”

Hallstein Moerk, Executive VP of HR, Nokia


“Dave Ulrich has been a pioneer in leading HR practitioners to think, act, and be increasingly progressive in how we add value. He and his colleagues are now providing us a blueprint to transform HR.”

Moheet Nagrath, Global Human Resources Officer, The Procter & Gamble Company


“Turbulent economic times call for an enhanced focus on HR results. A healthy paranoia that makes us strive for ‘the little extra’ in the attempt not to be left behind will be the key to excellence in the coming years.”

Sanne Juul Nielsen, Managing Director, Danish Technological Institute, C&T


“Transformations have always happened through those who exemplify character, credibility, and capability. This book captures these very well and emphasizes that successful transformation is judged by business strategy to shape competitive capability.”

K. Ramkumar, Chief Human Resources Officer, ICICI Bank, Mumbai


“This is the guide leaders have been searching for—a clearly articulated model, candid cases, and tools ready for application. Critics have been calling for HR transformation for years. This is the first book that provides the what, how, and who to make it happen.”

Nancy A. Reardon, Senior VP and Chief HR and Communications Officer, Campbell Soup Company


“This book is an invaluable roadmap for any HR leader or CEO looking to trans- form the contribution and effectiveness of HR. Clarify an organization’s unique identity and capabilities to unlock the true opportunity for HR to drive improved business results.”

Susie Robinson, Senior VP HR, DHL Supply Chain, UK Ireland, EEMEA, and Europe


“This book identifies the challenges facing HR and provides practical ways to meet those challenges. To add value and succeed HR must be aligned around the business strategy. It sounds simple yet so many HR professionals find it hard to do.”

Neil Roden, Group Director, Human Resources,  Royal Bank of Scotland


“A timely and relevant message to HR professionals, educators, and business leaders that should be taken seriously now. If it isn’t, HR will be left in the back room.”

Judy Rosenblum, a founder of Duke Corporate Education


“HR Transformation is a call to action for HR professionals and line managers everywhere. The practical advice and tools offered in this book will help leaders assess how well they are leveraging their organization’s most important asset: people.”

Matt Schuyler, Chief HR Officer, Capital One


“HR Transformation is not just a handbook but a manifesto for deliberating altering the DNA of the HR function, its mission, and, importantly, what it is charged with delivering. The book is a timely and very worthwhile read for any HR executive.”

Dennis W. Shuler, Executive VP and Chief HR Officer,  The Walt Disney Company


“Practical knowledge that human resources professionals can put to use immediately. Given the importance and relevance of strategic HR, the perspective here is spot-on, and the information provided is transferable and can be applied in a wide range of industries.”

Jill Smart, Head of HR, Accenture


“The authors brilliantly lay out the business case for transforming HR from an administrative department to strategic executioner. A great book for all executives.”

Mark R. Thomas, VP, HR and OD,  Greater Baltimore Medical Center


“Just when we believe we’ve arrived, these authors lead us to clearly see that there’s yet another level to reach and an order to go with it. Going beyond theory, this book provides a practical and proven process for transforming HR.”

Dean Weatherford, Advisor, Abu Dhabi Investment Authority


“Dave Ulrich and his colleagues have conducted more research on HR competencies and have worked with more HR functions in guiding HR transformations than anyone else in the world. This is a must-read.

Patrick M. Wright, W. J. Conaty GE Professor of Strategic HR, ILR, Cornell University


“Insightful and practical! A must-read for HR and business leaders in emerging economies who strive to manage and develop talent for hyper business growth.”

Arthur Yeung, Associate Dean of China Europe International Business School


Call to Action:
We have enormous confidence and hope for the future of the HR profession. Over the last 20 years we have helped hundreds of organizations realign HR as a critical contributor to business success and seen significant results. In HR Champions and HR Value Proposition we provided models and ideas about how to improve HR effectiveness. In this book we lay out a clear and practical pathway to sustainable HR Transformation.  The time to act is now…. HR must give value or give notice. 

Handbook for Success:
HR Transformation is a no-nonsense handbook offering a clear process and useful tools HR leaders and line managers can leverage to position their organizations for success. By accomplishing transformation, we envision HR continuing to be center stage as organizations face greater business changes than they have ever faced. We are advocates for the profession and the leaders who make it happen. We hope this work will help continue to make HR the essential source for strategic solutions.

What You will Learn:
Many agree that HR needs to change, read this book to find out how. First, we suggest the reasons why HR matters to business leaders and ways in which HR can connect its work inside the organization to customers, investors, and community leaders outside. Next, we define outcomes of good HR work not in terms of activities, but organization capabilities.  Then we offer specific guidelines for transforming HR departments or functions, HR practices, and HR professionals.  These guidelines redesign, reengineer, and upgrade the HR profession.  Finally, we suggest specific roles for line managers, HR professionals, employees, and advisers to deliver on the hope of transformation.